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Beyonce's "Ivy Park" Fitness Line Is The Bomb

Beyonce's "Ivy Park" Fitness Line Is The Bomb

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    Apr 11, 2016   Author : admin

Posted in: FITNESS

Beyonce is ready to conquer the world yet again... this time, in the world of fashion and fitness.

A photo posted by Beyoncé (@beyonce) on

Recently, the 34-year-old superstar launched her own fitness line and she had one thought in mind: to “inspire women who understand that beauty is more than your physical appearance.” This recent venture made headlines the world over, which is practically understandable. Her spring/summer 2016 collection is a collaboration with Sir Philip Green of the retail giant Arcadia Group, and will soon be available for purchase this coming April 14th via Topshop, Selfridges, Net a Porter, and JD Sports in the UK.

A video posted by Beyoncé (@beyonce) on

So what triggered Queen Bee to release her own clothing line? She said she lives “in my workout clothes but I didn’t feel there was an athletic brand that spoke to me.”

A video posted by Beyoncé (@beyonce) on

In addition to her newly launched clothing line, she also put up where she released a video showing how she models her new fitness clothes. Her baby girl, Ivy, also appears in the video:

What do you think of Beyonce's latest venture?

Images: | MYC Writer: Elonah Bioneda

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